tl;dr – Hilton chooses one of its top brands for the Central Asian country.
Hilton recently dropped some exciting news about an upcoming property in a fun new location. The Conrad Ulaanbaatar was announced as an upcoming property for 2028. The “227-room hotel will rise within the Ulaanbaatar Eco Tower, a landmark mixed-use complex that brings together commercial, entertainment, hospitality, and upscale lifestyle offerings in the capital city.”
Located in Ulaanbaatar’s central business district, the Conrad’s location puts it close to ‘key cultural and commercial landmarks such as Sükhbaatar Square, the National Art Gallery, and the National Academic Drama Theatre.’
Some of the upcoming property’s features include four dining venues, as well as an indoor pool, spa, and fitness center.
Notably, this news comes on the heels of long-time Hilton rival Marriott’s Fall-2025 announcement of its own first property in Mongolia.
Mongolia, for a few years now, has been on all the ‘up-and-coming-see-it-before-it-blows-up’ travel lists. It’s popular amongst roadtrippers as the country has a lot of natural beauty, and leans heavily into its nomadic traditions, making it an ideal destination for those who enjoy exploring.
Mongolia is also well known for its horse culture. Horses are a fixture of Mongolian life, culture, and economy. They are used for transportation, herding, hunting, and sports like racing, with a population of horses roughly equal to or exceeding the human population.
Mare’s milk is used to make airag – a popular beverage and horse hair is used to create musical instruments such as the morin khuur, the traditional two-stringed Mongolian horsehead fiddle. Horses are quite the companions for many Mongolians. It’s not uncommon for people to forge a close relationship with their horses from birth to death, to the point that horses are keenly attuned to their riders’ intentions. From transportation, to hunting and herding (most horses in Mongolia are ‘semi-wild’, requiring a ‘catch-horse’ to round them up when needed), to simply symbols of wealth – horses, indeed, are quite revered.
Other luxury options in Ulaanbaatar include the Shangri-La Ulaanbaatar and the Kempinski Hotel Khan Palace Ulaanbaatar, both of which look promising.
