tl;dr—Hawaiian Airlines is offering a bonus of up to 50% when you purchase miles. If you’ve identified a good redemption using HawaiianMiles or Alaska Mileage Plan miles, this might be a good deal for you.
Through May 21, 2025, you’ll receive a bonus of up to 50% on your purchase of HawaiianMiles. This could be a decent opportunity to up your mileage balance for a savvy redemption. Keep in mind that there’s a concurrent sale for discounted MileagePlan miles. As mileage balances are freely transferrable between the two airlines (1:1 ratio) since their merger, you’ll want to purchase miles at the program where you receive the best deal. In my case, since I only was targeted for a 40% discount on the Alaska sale, it would be more cost-effective for me to purchase HawaiianMiles and then transfer them over to MileagePlan as needed.
In contrast to Alaska Mileage Plan, Hawaiian Airlines doesn’t run as many sales. Over the last year we saw a few promotions offering a 100% bonus on the purchase of HawaiianMiles. Those deals may have been pre-merger sweeteners and it’s unclear if an offer that good will return.
Additionally, Hawaiian Airlines is a transfer partner of American Express so as a result, you can also use Amex Membership Rewards to top of your Hawaiian balance, then transfer those miles to to Alaska Mileage Plan.
Key Terms to Know

- You’ll receive a 30% bonus on purchases between 3,000 – 9,000 miles or more.
- You’ll receive a 40% bonus on purchases between 10000 – 19,000 miles or more.
- The 50% bonus kicks in on purchases of 20,000 miles or more.
- Transactions must be completed by May 21, 2025 to be eligible for bonus miles.
- Miles are purchased from Points.com Inc.
- You can acquire (via purchase or gift) a maximum of 150,000 HawaiianMiles a year, before factoring the bonuses.
How Do You Purchase HawaiianMiles?
Purchasing HawaiianMiles is simple:
- Visit HawaiianAirlines.com and sign in to your HawaiianAir account.

2. Once you’re logged in, click your name to access the dropdown menu and select “My Account”. From there, scroll down the left side of the page and select ‘Buy Miles’ from the HawaiianMiles section.
or
Once logged in, simply visit this link.
You’ll be gated to Points.com

- Select how many miles you’d like to purchase and complete your transaction.

What are Some Good Uses of Hawaiian/Alaska Miles?
Across the combined, Alaska/Hawaiian ecosystem you have a ton of good options. The ‘new hotness’, at least for the last few years has been redeeming miles for Starlux’s business class service. The Taiwanese carrier offers transpacific service from Taipei to various West Coast cities.

Of course as a member of Oneworld, Alaska has access to award seating on partner airlines.

Perhaps a trip to Sydney with a stopover in Fiji?

Similar to Starlux, Alaska has a handful of rogue partnerships that span alliances.

Singapore Airlines and Korean Air are two carriers that offer prized premium cabin seating.



Enjoy comfortable seating, great service and solid food while flying Singapore Airlines Business Class – Source: You Are Travel
Conclusion
If you plan to buy HawaiianMiles with this promotion, you have until the May 21, 2025 to do so.
Feel free to share your favorite Hawaiian / Alaska Mileage Plan redemption ideas in the comments!